Blank Space

This weekend I was at a Taylor Swift concert in a massive football stadium. And at the risk pitting the world of 'Swifters' against me, I'm going to be forward and say it was just OK, if not border line boring and uninspiring. So much so that even my 9y, who has waited since February (her birthday gift), asked to leave the place about an 45min after Ms. Swift made her way on stage.

That to me was very telling and made me think why was it just an OK concert. Why wasn't I moved by this talented, and in my view, extremely intelligent woman. Everything was OK the lighting, the weather, the audience... Everything was pleasant and comfortable so numbingly comfortable. It was right out plain and boring like a slice of white bread. And that worries me, the kind of worry I lose sleep over.

Years ago I worked at a lighting design firm in Tel-Aviv. It was an extremely unique opportunity to hone and deepen my design skills. I worked with many light fixture manufacturers from around the world. On very rare occasions I would specify American fixtures, it had nothing to do with voltage differences, it had to do with the fixtures themselves. They were OK, they were functional, and of high quality, but they were not interesting, they did not move me emotionally or tell a story through their design. Like Taylor Swift, they too were making me feel numb.

This is why I worry, I worry because people like TS have a huge impact (Swift vs. Apple corporation, anyone?), the trickle down effect of her incredible abilities were reduced so much in the concert I attended, it felt I went to see a totally different singer than I expected. But TS's concert to me is only one symptom of how our culture is been driven into this Hunger Games numbing spiral of sorts. From quick fix reality TV shows, easy on the eye FB profile photos, to very pleasant concerts, who leave no actual mark inside our souls.

And it's an issue, because the great cultural legacy we will leave behind, might turn out to be very
dull and uninspiring. Which in turn will make our society very beige and lackluster.

For the sake of my 9y and her two other siblings I want to deepen the cultural legacy, so that their wings can spread wider. I want them to learn how to push the envelope, set out from the comfort of the box and get a little uncomfortable, so they too will better understand how to create, how to solve problems on their own not according to templet, so they won't grow to be culturally and emotionally numb. So they won't end up in a blank space. 

A moment in Time

This past weekend marked the 239th year of America, it was my 38th birthday. Usually around ones birthday, passing of time becomes more tangible, almost felt as another dimension or being. 

Time is a tricky element, though quantifiable by objective measures like seconds, minutes, days, it can also become very subjective when you feel that time flies when you are having fun, or that last minute of running that seems move so very slow. 

If you ever walked into a a retail store you would notice that there are no clocks to be seen, so as not to rush you. This unlike train stations where they can be seen all around. Classrooms have clocks on the walls, maybe they should be taken away so kids don't feel like time in school drags on for-EVER. My personal favorite is the one on airplane screens making me appreciate every second of turbulence. 

In design the role of time becomes like another element, from the "look and feel" of contemporary pieces or antiques, to the sense of timing in the space. How long it takes you to get from point A to B in a space can be crucial when many users need to use it. Emergency rooms are a great example of how lack of thought about the timing of receiving the patient can be the difference between life or death. Carefully monitoring the time cars are stuck in a traffic jam can make all the difference of air quality during certain times of the day. 


But there are also places where the design calls on you to pause and enjoy, thus creating a moment in time. It could be art work placed at a certain position, a change in flooring that will make you slow down and create a different rhythm to your stride. The ones I like the most are of carefully placed seats, allowing for a full stop in time to enjoy what is around you.